Zuda is DC's digital comics which runs as a competition. I followed it closely when it started as I had a few ideas that could have been worked up to fit but then it became clear that the first round was invitation only from a pool of creators who were already pitching at DC (as mentioned on the forum
here).
However, the contests kept rolling and the nominations opened up and I was reading
this article which got me thinking:
Zuda, a webcomic subsidiary of DC comics, may be one of the best ways for untested talent to get into the industry. No other company out there offers you the chance to get paid to do your own comic with minimal editorial interference. It is, however, a competition where online voting is a key component. And situations like that are always rife with baggage.
Quality is only a fraction of the battle when you’re competing with others on Zuda. In the end, the last person standing is usually the person who was the best at marketing himself. If you take a look at any of the comics during the month they’re competing, the leading comic usually has the most views. While the comics trailing towards the bottom usually have several hundred, sometimes several thousand less views. What this means is that most people who vote aren’t looking at all of the comics. In other words, the competition is not about judging the best out of a batch of ten entrants.
There certainly sound like there is a bit of variability in what wins and, although you still need to deliver a quality comics, preparation and promotion can make a lot of difference. So I thought it worth a thread to share ideas, thoughts, etc. and if anyone fancies making a run at it then it'd also be a venue for advice and support. Of course, because the winner gets paid, it is no walk in the park but if you don't worry about it and instead use it as a way to get your work out there, get a lot of people reading it and to have fun then you'll get something useful out of it even if you don't win.
Colin_YNWA recently posted about
his ideas for a Zuda entry (and showed us
the ad he made) so it was clear I wasn't the only one eyeing the competition so I had a quick word with him and here we are.
He also reminded me via PM that the initial story is 8 pages long (and then the winner gets to produce another 52), which for a reader of 2000 AD and/or contributor to small press anthologies, is an awfully lot of space - giving us a competitive advantage from the start.
It is also a reminder that, even if you
really want to be a droid for Tharg, you should still try other things and get your work out there. It can only help you hone your craft and open up other opportunities for you. I was interested to read
this interview with Tony Lee about his pitching to Ol' Green Bonce and having a proven record of producing comics can help, as it shows you can deliver ongoing stories.
So I open the floor to you. Any thoughts, ideas, tips, tricks?